If you are a Splio marketing automation user, you will able to build your email in Message Builder or the HTML editor.
We have listed below some tips to create some successful Referral designs:
- Highlighting the benefits
- Emphasizing on the discount/offer by positioning it at the top of the email
- Using numbers to describe each step
- Less text, more visual
- Writing a clear CTA (I share, etc...)
The CTA is key as it will contain the link (https://gfz.io/pophat/ShareThePop_EN) to your Referral campaign.
- Adding relevant text
- Including the link in the middle of the message to avoid breaking at the end if the message is too long
The journey is about to start!